The Brand Proposition
Myskora is a premium home fragrance and candle brand rooted in elegance, emotion, and a touch of mysticism. While the product itself was handcrafted and thoughtfully curated, the brand needed a complete identity system — one that could carry its story across every platform, from packaging to pixels. That’s where MK Design 7 stepped in — not just to design a logo or website, but to build a world around Myskora that looked, felt, and spoke like the product itself.
From the very first strategy session, our goal was to make Myskora feel less like a product line and more like a ritual experience. We crafted a cohesive branding ecosystem — name positioning, mood boards, typography, color palette, packaging, social media tone, marketing approach, and an e-commerce website — all wrapped in its essence: “The Mystical Aura.” The result? A brand that feels premium, soulful, and unforgettable — whether you’re holding the box or scrolling the feed.
Overview:
- Visual Identity Design: Created a minimalist-meets-mystical logo, earthy-toned color palette, and an elegant font system.
- Product & Packaging Design: Designed candle labels, packaging boxes, & scent identity stickers with a luxury touch.
- Website Development: Built an elegant e-commerce store with a story-rich layout.
- Social Media: Designed the grid, created template, story highlights, and managed an aesthetic feed to build brand awareness.
Challenge:
- ❌ Myskora had no brand assets — everything was being done manually and inconsistently.
- ❌ Needed a tone that balanced sophistication with warmth, not too corporate yet not overly casual.
- ❌ Product presentation lacked uniformity; packaging was basic and didn’t match the pricing level.
- ❌ No central storytelling to explain the product’s value or the aura behind each scent & product
Solution And Results:
MK Design 7 didn’t just brand Myskora — we gave it a soul. From how the label feels in your hand to how the homepage draws you in, every detail was considered with intention. The packaging now reflects the luxury price point. The social media posts drive consistent engagement and brand recall. The website handles orders and presents the brand beautifully, even to first-time visitors. Most importantly, Myskora has become more than just a candle business — it is now a lifestyle brand that customers proudly showcase in their homes and social feeds.